AI-native search for every website and application.

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Trusted by the smartest folks we know.
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Connection begins with understanding.

Objective understands your data and your users, enabling natural and relevant connections – even if your data is inconsistent or incomplete (aren't we all a bit?)

A diagram illustrating how Objective's search platform works.

Our AI knows what users are looking for, even when the true meaning of your data is buried deep inside pixels and paragraphs.

Pragmatic tools for productive teams.

Objective was built for teams like yours, who care about business outcomes over convoluted pipelines, and customer delight over endless tinkering.

We love AI, and we know you do too. But we don’t believe in constantly reinventing the wheel – so let us take care of search while you focus on the things that make you, you.

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Trusted by the smartest folks we know.

A portrait of Zack Onisko, Dribbble's CEO.

“You can only do so much with manual tagging and scrubbing of results. Implementing semantic search in-house was taking very long. We saw a demo of Objective Search and it was night and day! This partnership will significantly accelerate our data science roadmap.”

Zack Onisko, CEO, Dribbble.

A portrait of Sam Lessin, from The Information.

There are multiple approaches - we’ve tried them all, including rolling our own and using GPT4. Objective Search is a hassle-free option you can trust.”

Sam Lessin, The Information

A portrait of Timothy Wee, Pod Foods' CEO

“It just works. We didn’t have to worry about infrastructure, performance, or all the ways people want to search”

Timothy Wee, CTO, Pod Foods.

All in a thoughtfully designed REST API.

An API so simple you won’t need a library to use it. Objective speaks plain old HTTPS, with only a handful of methods.

If you can say “Hello, World’ in any language, you’re ready to add end-to-end AI-powered search to your website or app.